Moody Modern Luxury Wedding Vibes at Primrose Hill Farm

13 March 2021

What a treat it was to work with this lovely team of wedding creatives. We had all been stuck indoors due to the first lockdown of 2020 and what a joy it was to get out and be able to create. Primrose Hill Farm made for the perfect blank canvas, especially with the new space that is perfect for intimate wedding ceremonies. We focused on the bride and those absolutely stunning dresses by Jo who’s approach to her bridal gown design is so special. She believes that the gown itself is a piece of wearable art and that it needs to look beautiful from every angle. Her work is so intricate and detailed and multi-dimensional, as you can see. And everything is made by hand including the personalised message on the veil “never another you”.

In contrast the accessories were kept to a minimum but those shoes! Oh my! Mother of pearl detail in the heels, this shoe brand just speaks modern and iconic. And yes, I am rather partial to shoes and I do miss getting dressed up – I can’t wait to be able to wear a pair of heels again.

Katie kept the styling was kept simple yet modern with dried flowers and linen providing texture and depth. And Sarah’s stationery brought an element of playfulness because her work is definitely fun and full of personality. This was a muted palette for Sarah who often creates really vibrant, striking pieces – but she is so clever because the bold typography in these pastel colours still feels fun and modern.

I’m all about challenging people’s preconceptions about buttercream cakes so I wanted to use this opportunity to demonstrate an effect that people might not think is achievable with buttercream cakes. I wanted to show that you can have highly textured and architectural details. I crafted feathers from sugar and tried to bring a feeling of movement to them. They were interwoven up and down the cake and combined with bas-relief elements on the cake as well. Everything was in neutral shades of pale grey and stone to give a sculptural effect and the little touches of gold brought that feeling of luxury. For the wedding table, I also made petite cakes for each plate with little sugar feather detailing.

I’m super excited because this shoot is soon to be featured on Rock My Wedding and you’ll be able to get lost in Igor’s gorgeous imagery. He makes everything look beautiful and his photographs are all like individual pieces of art. For now I’ll just share a few images for you to get a feel for this luxurious bohemian shoot, but very soon you’ll be able to view the full gallery on Rock My wedding. Do check out Russell’s video below from the shoot – everything Russell creates is magical!